Privacy Notice
Your privacy is important to us. This privacy statement explains the personal data we process, how we process it, and for what reasons.
Introduction
We are committed to protecting and respecting your privacy. This Privacy Notice (this “Privacy Notice”) governs the processing of your Personal Data by the Department of Economy and Tourism and its affiliates (collectively referred to as “DET”). It explains how we process your Personal Data and applies to the Personal Data that you provide us directly, or which we may obtain from other sources. Please read the following carefully to understand how we process your Personal Data.
References to "our", "us" or "we" within this Privacy Notice are to DET.
Who we are
DET is an entity established pursuant to Law No. 20 of 2021 having its principal office at P.O. Box 594, Dubai, United Arab Emirates. DET is the principal authority for the economic development of Dubai to be the global centre for business, investment and tourism. DET is also responsible for the licensing of all commercial activity in Dubai. You can find out more about DET at: https://www.dubaidet.gov.ae/en/about-det.
Data Controller
DET acts as the Data Controller of your Personal Data. If you follow a link to a service provided by another government department, agency or other third parties, that organisation will:
- be the Data Controller
- be responsible for processing any data you share with them
- publish and manage their own privacy notice with details of how to contact them
Definitions
Processing: This means anything that is done to or with Personal Data (including simply collecting, storing or deleting the Personal Data).
Personal Data: Any information which you provide to us which directly or indirectly personally identifies you, such as your name, email address, or other data which can be reasonably linked to you, such as information we associate with any accounts you may hold with DET.
Data Controller: A Data Controller is a person, company, or other body that determines the purpose and means of the processing of Personal Data.
What we collect from you
We process different categories of Personal Data to enable us to provide services to you, and as further described below.
- Contact details such as your email address, telephone number or company address.
- Identification data such as your name, title, job position, company name and business sector.
- Web data such as cookies, IP address and website visitor interaction data.
For which purposes we use your Personal Data and the legal basis to do so
| Purpose for Processing | Category of Personal Data | Legal Basis |
|---|---|---|
| To enable account creation and subsequent logins on our website | Contact details, identification data, web data | To perform a task in the public interest in the exercise of our functions as a government department |
| To enable you to reach out to us via the “Contact Us” forms on our website, for example enquiries from investors interested in setting up their business in Dubai or trade related enquiries | Contact details, identification data | To perform a task in the public interest in the exercise of our functions as a government department |
| To conduct our Customer Happiness Survey or any other survey | Contact details, identification data | To perform a task in the public interest in the exercise of our functions as a government department |
| To effectively manage our website by monitoring its use, identifying security threats, and monitoring and improving its performance (for example, improving page load time and data usage) | Web data | Consent |
Google Analytics
Google Analytics processes information about:
- the pages you visit on Dubai DET websites;
- how long you spend on Dubai DET websites;
- how you got to the site;
- what you click on while you’re visiting the site.
For more details, please refer to our Cookie Notice available in the website footer. We will not combine analytics information with other data sets in a way that would directly identify who you are.
Google ReCAPTCHA
For some services we may use the ReCAPTCHA service provided by Google Inc. (Google) to protect your submissions via internet submission forms on our websites. Your use of ReCAPTCHA is subject to the Google Privacy Policy and Terms of Service.
When do we collect your Personal Data from third parties?
We may also collect your Personal Data from our contractors and business partners that provide us with services, or that we work with to deliver initiatives, programmes and campaigns.
How long do we keep your Personal Data?
We will retain your Personal Data for the period necessary to fulfil the purposes outlined in this Privacy Notice. When assessing these periods, we carefully examine our need to collect Personal Data at all times and if we establish a relevant need, we only retain it for the shortest possible period to serve the purpose of collection unless a longer retention period is required by contractual obligation or law.
Who do we share your Personal Data with?
The Personal Data we collect may be shared with other government departments, agencies and public bodies. Where necessary to fulfil the purposes described in this Privacy Notice, we shall disclose your Personal Data to certain third-parties, vendors and service providers (such as our hosting partner) as described below. Whenever we share your Personal Data, we will always make sure this takes place in compliance with applicable privacy laws and in accordance with this Privacy Notice.
(i) With selected third parties
When we process your Personal Data, we might also share your Personal Data with selected third parties. These third parties will also be subject to data protection laws and will only process your Personal Data in compliance with our Privacy Notice and under appropriate confidentiality and security measures.
Examples of third parties we share your Personal Data with are:
- Government departments & law enforcement agencies,
- Free Trade Zones,
- Service providers that host and support our website,
- Organisations and service providers that DET collaborates with in order to arrange and deliver programmes, campaigns, and other initiatives.
(ii) With other governmental bodies
We might disclose Personal Data when required by any applicable law, or to protect or defend the rights or property of DET, our websites, or their users with other governmental bodies. We will only fulfil requests to share Personal Data where we are permitted to do so in accordance with applicable law or regulation. Examples of these other governmental bodies are national security agencies, Dubai Police, Dubai Courts or other governmental departments from Dubai. We will not sell or rent your Personal Data to third parties.
Where we store/transfer your Personal Data
All Personal Data that we collect from you is stored in Ireland. Where Personal Data is transferred outside the country in which you are located we ensure such transfers are subject to appropriate safeguards in accordance with applicable data protection laws.
Security of Personal Data
We will take all reasonable steps to protect the Personal Data that we hold from misuse, loss, or unauthorised access, including by means of firewalls, password access and secure servers. In particular, we review our information collection, storage and processing practices, including physical security measures, to guard against unauthorised access to our systems, and restrict access to Personal Data to our employees, contractors and agents who need to know that information in order to process it for us, and who are subject to strict contractual confidentiality obligations and may be disciplined or terminated if they fail to meet these obligations.
Where we share your Personal Data within DET or with third parties we ensure it will be handled in compliance with relevant data protection laws such as the UAE Personal Data Protection Law (PDPL) and in accordance with this Privacy Notice. Where we do this, we will use appropriate safeguards to protect any Personal Data.
Unfortunately, there is always a risk involved in sending information through any channel over the internet. If you suspect any misuse, loss, or unauthorised access to your Personal Data, please let us know immediately.
Links to other websites
This Privacy Notice only applies to Dubai DET websites, and does not cover other government services and transactions that we link to.
(i) Following a link to another website
If you go to another website from Dubai DET websites, read the privacy notice on that website to find out what it does with your Personal Data.
(ii) Following a link to Dubai DET websites from another website
If you come to our website from another website, we may receive Personal Data from the other website. You should read the privacy notice of the website you came from to find out more about this.
Your rights
Under certain circumstances, you have a number of rights with regard to your Personal Data that we must comply with. The rights you have are:
| Data Privacy Rights | What does it mean? |
|---|---|
| Right to be informed | You have the right to be informed about the collection and use of your Personal Data by us or, on our behalf, by a third party. |
| Right to access | You have the right to obtain from us confirmation as to whether or not your Personal Data is being processed and, if so, the right to access that Personal Data. This right does not apply where it would adversely affect the rights and freedoms of another person. |
| Right to rectification | You have the right to request that we correct any inaccurate Personal Data and we must comply in a timely manner. Considering the purposes of the processing, you shall have the right to have incomplete Personal Data completed. |
| Right to erasure | You have the right to request the erasure of your Personal Data, in our possession, in a timely manner. |
| Right to restrict processing | You have the right to request the restriction of use of your Personal Data, where the data is not being used for the purpose it was collected for. |
| Right to object to processing | You have the right to object at any time to our use of your Personal Data where: the processing is carried out for direct marketing purposes including profiling relating to direct marketing; the processing is carried out for statistical surveys purposes. |
| Right to not be subject to automated decision making | You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal or similarly significant effect on you. |
| Right to complain to a supervisory authority | You have the right to submit a complaint to our supervisory authority. For more info, visit https://u.ae/en/about-the-uae/digital-uae/data/data-protection-laws. |
| Right to withdraw consent | When we process your Personal Data based on your consent, you have the right to withdraw your consent and inform us that you no longer wish us to collect, store, or use your Personal Data, where there is no business or legal reason for us to do so. |
DET has procedures in place to ensure that it deals with any requests it receives in an efficient manner. You can exercise any of the above rights by contacting us at: privacy@dubaidet.ae. We might need to ask you to provide some Personal Data in order to confirm your identity and to properly identify you throughout our systems.
Cookie notice
In some cases, we may also collect your Personal Data through the use of cookies. Where we use cookies, you can also control your Personal Data stored by cookies and withdraw your consent to cookies by using the browser-based cookie controls or the Cookie Preference Centre on our Cookie Notice page.
For further information on the cookies we use, please refer to the Cookie Notice in the website footer.
Contacting us
If you have any questions about this Privacy Notice or our privacy practices, including any requests to exercise your privacy rights, please contact us at privacy@dubaidet.ae.
If you have any general enquiries, complaints or suggestions, please contact us at info@dubaidet.ae.
Compliance and cooperation with regulatory authorities
We regularly review our compliance with our Privacy Notice. When we receive formal written complaints, we will contact the person who made the complaint to follow up. We work with the regulatory authorities, including local data protection authorities, to resolve any complaints regarding the processing of Personal Data.
Changes to this Privacy Notice
We keep this Privacy Notice under regular review. In the future, we may revise or amend this Privacy Notice at any time by amending this page. You are also encouraged to review this Privacy Notice from time to time for updates.
This Privacy Notice should be read together with the Terms and Conditions of each website and any other documents referred to in it.
Last modified: 20 October 2026